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Cargill implements traceable turkey solution

Cargill is offering consumers turkeys with a side of traceability. The company’s Honeysuckle White brand recently launched a pilot project that that uses blockchain technology to trace turkeys produced by family farmers. To learn more about their Thanksgiving turkey, consumers in select markets can text or enter an on-package code at HoneysuckleWhite.com to access the farm’s location by state and county, view the family farm story, see photos from the farm and read a message from the farmer.

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Meat + Poultry