Medical centers in rural Wisconsin are working to meet the needs of underserved patients through technology — but that’s slow going and may not be the best replacement for human interaction in the future. Telemedicine, which involves the treatment or diagnosis of a patient remotely using telecommunications like video conferencing, is seen as a tool that can help improve the health of Wisconsin’s underserved rural population and its use has expanded in recent years."(Telemedicine can) provide life-saving advice within minutes where it used to be hours," said Dr. Ashok Rai, president and CEO of Prevea Health which operates medical facilities in rural and urban areas in western and northeastern Wisconsin.